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Making It Stick: How to Present Data So People Actually Listen
Let’s be honest—most marketing data presentations are about as exciting as a beige wall. They’re bloated, boring, and packed with charts that look like they were designed by someone who’s never spoken to another human being. If your audience is zoning out before slide three, your data isn’t the problem. Your delivery is.
Good data presentations don’t just inform. They land. They make people lean in, nod along, and say, “Okay… now what?”
Jonathan Eyres
Oct 28, 20252 min read
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